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Mind your KPIs

Collecting good, timely data with careful analysis to guide proper business decisions is critical to thriving in business today. With that in mind, we’ve...

Latest Whitepapers :

Getting eCommerce right in the 2020s.

How retailers can delight and convert shoppers online. For retailers across EMEA, the last two years have been tumultuous to say the least. From lockdowns to...

How Revenue Operations Aligns Business Units to Drive Greater Revenue

Organizations who have fully aligned their moneymaking teams under the Revenue Operations model enjoy better customer experience, customer...

Reimagining the Power of Self-Service: How to Deliver CX to the Digital Doorstep

The world of customer experience (CX) has shifted, with most customers now preferring self‐service to live agent assistance....

CARROLL MEDIA

Digital

An IT manager’s guide to building or buying a CDP.

Customer Data Platforms (CDPs) have been gaining popularity in the marketing world for nearly a decade. The idea is simple: put all customer...

Demand

Why is Brand Marketing Important? 5 Reasons Why You Really Do Need It

Until a few years back, branding was limited to its aesthetic component. It was determined that, unlike marketing, branding is about the...

Growth

Product

Whitepapers

Reimagining the Power of Self-Service: How to Deliver CX to the Digital Doorstep

The world of customer experience (CX) has shifted, with...

Mind your KPIs

Collecting good, timely data with careful analysis to guide...

How Revenue Operations Aligns Business Units to Drive Greater Revenue

Organizations who have fully aligned their moneymaking teams under...

Linkedin For Professional Services

Marketers, consultants, and other professional service providers all rely...

Why your supply chain is brittle: an eye-opening white paper for consumer brands

As the world continues to shift and market demands...

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Latest Articles

Honda’s 2023 corporate transformation focus

Honda’s 2023 corporate transformation focuses on five key factors: carbon neutrality, energy management, resource circulation, automated driving, and IoT connectivity. The company aims for a...

10 Reasons to Consider Marketing Automation

More agile, more efficient, more effective marketing. Being a successful marketer means always being ready for the unexpected, but that goes beyond just having the...

Why is Brand Marketing Important? 5 Reasons Why You Really Do Need It

Until a few years back, branding was limited to its aesthetic component. It was determined that, unlike marketing, branding is about the visual identity...

Getting eCommerce right in the 2020s.

How retailers can delight and convert shoppers online. For retailers across EMEA, the last two years have been tumultuous to say the least. From lockdowns...

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