Confronted with economic uncertainty and unexpected changes to basic business practices, brands across the board have had to rethink two key activities: customer retention...
How retailers can delight and convert shoppers online.
For retailers across EMEA, the last two years have been tumultuous to say the least. From lockdowns to...
Hundreds of small businesses generate leads and customers using expertly developed social media ads and content.
Carroll Media has used its digital-marketing expertise...
The world of customer experience (CX) has shifted, with most customers now preferring self‐service to live agent assistance. The pandemic has accelerated this process,...
Consumer complaints have high stakes for companies, particularly those in regulated industries such as financial services. Complaints can affect an entire organization, from risk and...
Customer Data Platforms (CDPs) have been gaining popularity in the marketing world for nearly a decade.
The idea is simple: put all customer data in...